Niche websites can be fantastic businesses. In this article, I list 19 examples of successful niche websites that each get over 10 million visits per month.
1. jobs2careers.com
Search for jobs of any type in any location in the U.S. The site got 13.84 million visits in October, 2022.
2. techradar.com
This tech blog has hi-fi, home cinema, and tech news, reviews, buying advice, and deals. The site received 32.07 million visits last month.
3. digitaltrends.com
Digitaltrends.com is a tech blog with news and reviews on smart phones, earbuds, computers, tablets, TV’s, and VPN’s. The site’s owners were even opportunistic enough to add Wordle articles. Monthly site traffic is 18.86 million visits.
4. moneysavingexpert.com
A personal finance blog with articles about phone plan deals, discount programs, loyalty programs, how to control your spending, how to budget in retirement, and other money topics. Site traffic was 23.95 million visits last month.
5. cardgames.io
Play checkers, chess, backgammon, cribbage, farkle, gin rummy, solitaire, or many other card, board, or dice games online.
6. realsimple.com
This site is an everything blog (movies, shopping, gift ideas, beauty guides, cocktail recipes, how to host a party, home decorating tips, etc). Site traffic was 11.30 million.
7. freepik.com
Download images for free. Site traffic was 77.55 million last month.
8. freecodecamp.org
Learn to code for free, and earn certifications. Monthly traffic was 23 million.
9. whattoexpect.com
This pregnancy blog has articles on what to expect and how to navigate pregnancy. The site also has a community you can join to connect with other new parents. Monthly site traffic is 13.63 million visits.
10. babycenter.com
This pregnancy website has articles on baby names, baby health, getting pregnant, navigating pregnancy, and raising young children. Site traffic last month was 23.35 million.
11. thecut.com
This fashion trend blog for women gets over 13 million monthly visits.
12. thechive.com
This random website has funny pictures, memes, and videos. It also brought in 18.59 million visits in October, 2022.
13. theconversation.com
A general information blog covering politics, science, history, and more. The site was founded by a group of universities with the goal of putting out nearly academic quality coverage of areas that have a lot of misinformation. Site traffic last month was 19.03 million visits.
14. thedodo.com
The dodo is a feel-good blog with endearing stories about animals. Monthly site traffic is 14.56 million.
15. thedrive.com
This is a car news, tech, and culture blog, with a subdirectory (thedrive.com/the-war-zone) dedicated to military news and tech. The site received 14.94 million visits last month.
16. genius.com
This website has one of the largest collections of song lyrics in the world and gets over 100 million monthly visits.
17. thespruceeats.com
This food blog gets over 26 million monthly visits.
18. goodreads.com
This community-driven book review site received over 111 million visits last month.
19. horoscope.com
This site provides free horoscopes and received 15.39 million visits last month.
Detailed statistics on web traffic for each of the 19 sites listed are provided in the table below.
| Website | Monthly Visits (Oct 2022) | Top Visitor Countries | Top Non-Branded Organic Search Terms | |
| 1 | jobs2careers.com | 13.84 Million | US (99%) | “indeed” “jobs near me” “work from home jobs” |
| 2 | techradar.com | 32.07 Million | US (31%) UK (17%) Canada (4%) | “free vpn” “best free vpn” “prime day” |
| 3 | digitaltrends.com | 18.86 Million | US (42%) UK (5%) Canada (5%) | “overwatch 2 account merge” “should i upgrade to windows 11” “windows 11 vs windows 10” “rtx 4090” |
| 4 | moneysavingexpert.com | 23.95 Million | UK (96%) US (1%) | “tax calculator” “martin lewis” |
| 5 | cardgames.io | 26.02 Million | US (72%) Canada (12%) UK (5%) | “hearts” “spades” “solitaire” “yahtzee” “hearts online” |
| 6 | realsimple.com | 11.30 Million | US (79%) Canada (4%) UK (3%) | “ring size chart” “ring size” “how to measure ring size” “party games” |
| 7 | freepik.com | 77.55 Million | India (13%) Brazil (11%) Indonesia (6%) US (5%) | |
| 8 | freecodecamp.org | 23.00 Million | US (16%) India (9%) Brazil (3%) | “python substring” “for i in range python” |
| 9 | whattoexpect.com | 13.63 Million | US (65%) Canada (5%) UK (5%) | “due date calculator” “gender neutral names” “unisex names” “best prenatal vitamins” |
| 10 | babycenter.com | 23.35 Million | US (46%) Brazil (13%) UK (5%) | “due date calculator” “baby names” |
| 11 | thecut.com | 13.02 Million | US (61%) UK (6%) Canada (6%) | “the watcher” “adam levine” “kanye west” “trevor noah” |
| 12 | thechive.com | 18.59 Million | US (63%) Canada (11%) UK (6%) | “boobs” |
| 13 | theconversation.com | 19.03 Million | US (26%) Australia (19%) UK (7%) | “45” “liz truss” “ukraine” |
| 14 | thedodo.com | 14.56 Million | US (68%) Canada (7%) UK (4%) | “loki” “ukraine dog” “wet his bed” “halloween” “monkey” |
| 15 | thedrive.com | 14.94 Million | US (59%) Canada (6%) UK (6%) | |
| 16 | genius.com | 101.3 Million | US (36%) Russia (5%) UK (5%) | “unholy lyrics” “snow on the beach lyrics” “bigger than the whole sky lyrics” |
| 17 | thespruceeats.com | 26.18 Million | US (68%) Canada (8%) UK (6%) | “brunswick stew” “best instant coffee” “fried chicken recipe” “highball” “risotto” |
| 18 | goodreads.com | 111.6 Million | US (42%) UK (6%) Canada (5%) | “quotes” |
| 19 | horoscope.com | 15.39 Million | US (52%) Canada (9%) UK (7%) | “horoscope” “horoscope today” “daily horoscope” “virgo daily horoscope” “magic 8 ball” |
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